Alford Group at AdNet Bi-Annual Conference 2024

March 18-20, 2024
San Antonio, Texas

The Advancement Network (AdNet) is the premier networking and professional resource for community foundation team members serving in fund development, philanthropic advising and donor services. The 2024 conference was held in San Antonio, Texas. From immersive and practical education opportunities to unparalleled networking amongst our peers, AdNet 2024 promises to be one of the leading conferences in the community foundation sector.

Evolving Strategies: Campaigns in Today’s Community Foundation Landscape
This session shared emerging insights from diverse Community Foundations across the nation, offering a comprehensive snapshot of current fundraising campaign strategies. Attendees explored the evolving strategies that organizations are employing to move beyond reactive fundraising and toward increasingly community-informed and –centric campaigns. From navigating board and volunteer expectations to addressing donor responses and internal obstacles, our presenters shared real-world experiences, adopted innovations and lessons learned.

Related Resources:


Lieve Hendren, CFRE, ACC, C-SHRM

Senior Consultant, Director of Strategic Initiatives



Alexis Cooke

Chief Operating Officer