It’s hard to believe that 10 years have passed since the last census and it’s more important than ever to make sure everyone is counted. Nonprofit organizations have a major stake in ensuring that the right level of funding is budgeted based on the results of this census.
“There are serious concerns that children under five years old may be missed, as well as other vulnerable populations who were undercounted in the last census conducted in 2010,” says Brenda B. Asare, President of The Alford Group. “A lot is at stake for the next decade and we need our trusted community leaders and nonprofit organizations to help spread the word.”
The Census Impacts Us All
The constitution requires the U.S. government to count the number of people living in the country every 10 years, which directly impacts how much federal funding is allocated based on population. This data informs an estimated $675 billion in federal funding to state agencies and nonprofits across the country to provide:
You’ve made it through the busiest time of year for gift-giving! The ever-challenging journey of Year-End Fundraising might have thrown you a curveball or two, taken you down a path that wasn’t anticipated, or went exactly as planned with minimal hiccups.
Now comes the time for reflection.
Like any experience, it’s important to assess it before the memory becomes fuzzy. Below are some questions to get the juices flowing. So, gather your team and sit down to have a candid, eyes-wide-open conversation.
Growing the asset base of a community foundation means the foundation will have an even larger impact on the community it serves. With more assets and resources, the foundation is able to support more nonprofit organizations (or the same organizations at a higher level) and collectively solve community problems and increase the quality of life for community members.
Often times, community foundations run campaigns to increase gifts from individuals, families, and corporations. There are FOUR THINGS that a foundation must do prior to undertaking a campaign to increase its asset base.
Where does your foundation stand in relation to these four elements?
Total giving in 2017 reached its highest level ever, surpassing the $400 Billion mark for a total of $410.02 Billion.
Giving has been on the rise for the past few years. This year, giving increased among all four sources (corporations, foundations, bequests and individuals), with corporate giving increasing by the largest amount at 8 percent growth (5.7 percent adjusted for inflation). This growth from corporations is in part due to a $405 million bump in corporate gifts to natural disasters in 2017.
For many organizations the year-end push yields a significant portion of annual giving. By November you’ve likely already planned your appeal, written your letters and booked your mail house, but have you planned for measuring your success and course-correcting any shortcomings? If not, we’ve pulled together a few tips to guide you on your quest for the Iron Throne, errr….I mean, for a successful year-end appeal!