4 Reasons Why You Need Strategic Planning Before Launching a Campaign

By Jaron Bernstein, MBA, Consultant

Consultant Jaron Bernstein breaks down what you gain by investing in the strategic planning process and what dangers are in store if you don’t. All with the help of the cast of the hit TV show Schitt’s Creek.
Continue reading “4 Reasons Why You Need Strategic Planning Before Launching a Campaign”

Diversity in Fundraising: Making a Long-Term Commitment

By JoAnn Yoshimoto, CFRE, Senior Consultant

Growing up in Kentucky during segregation, Jimmie Alford – Alford Group’s founder – attended an all-white school, and didn’t experience racial diversity until the age of nine when his parents moved to Chicago. The move, due to the closing of coal mines, placed Jimmie’s family in a small apartment in the Englewood community. Jimmie was one of three white students in his third grade class of 40 students.

Along with his classmates, he understood economic diversity and its impact on themselves, their families and their community while living in extreme poverty within a predominantly affluent nation. He also directly and personally saw and felt the impact of discrimination. He decided at a young age that the injustice of discrimination was something he would never allow to penetrate his life and that he would work his entire life to eradicate it in all forms. Like many who grow up marginalized in one way or another, Jimmie vowed to lift himself out of his circumstances, make a better life and never forget the important life lessons learned along the way. His commitment to this goal was unwavering and steadfast.

While Jimmie passed away suddenly in 2012, his spirit and leadership remain with us as the nation and world grapple with the opportunity afforded by the Black Lives Matter movement and a renewed call for equity and social justice. We share his unwavering optimism that better days lie ahead when we all work together.

Diversity

Diversity is one of seven core values of Alford Group, and one of Jimmie’s enduring “fingerprints” on the consulting firm he founded in 1979. One manifestation of this commitment is our 20+-year sponsorship of the Diversity Workshop and Diversity Art Showcase at the annual AFP International Conference. While our dedication to diversity and inclusiveness has remained resolute over the decades, the demographics of America – and thus the universe of donors and prospective donors – have changed dramatically. Lessons learned from diverse communities, and the shared values of diversity, equity and inclusiveness (DEI), are more relevant and more essential today than ever before. Continue reading “Diversity in Fundraising: Making a Long-Term Commitment”

Uncharted Waters: Simple Steps for Strategic Planning

By Sharon Tiknis, Executive Vice President & East Division Manager and Lieve Buzard, Senior Client Service Associate

“The only thing that is constant is change.”

― Heraclitus.

Today organizations face new challenges posed by technology, economic trends and uncertain regulatory environments. How can nonprofit leadership rise to meet these demands? Just as the captain of a ship doesn’t look to the waves in order to navigate, your organization is well-steered by strategic thinking.

A strategic plan can transform your organization from surviving to thriving under the guiding star of a strategic plan. Without a clear vision or strategic objective, it will be difficult to generate volunteer enthusiasm and energy for the work necessary to make the weeks, months and years ahead a success.

Continue reading “Uncharted Waters: Simple Steps for Strategic Planning”

Vision 2020: Planning Strategy for the New Year

By Sharon Tiknis, Executive Vice President & East Division Manager and Lieve Buzard, Client Service Associate

It’s the beginning of a new year, and across the country Boards of Directors and staff members are gathering for annual retreats – a time to renew and refresh vision for the many challenges and opportunities in the year ahead.

You might be wondering, what scenarios could unfold in the course of planning for 2020 and beyond? We have a few examples to share. Someone on your organization’s Board of Directors may have a big hairy audacious goal for future growth and impact. Or you may be facing a cash flow crisis that requires tough trade-offs and strategic pivots. You may find strategic discussion running in circles from a lack of cohesion between staff and board leadership and your organization’s roles in the community.

Without a clear vision or strategic objective, it will be difficult to generate volunteer enthusiasm and energy for the work necessary to make 2020 a success.

Continue reading “Vision 2020: Planning Strategy for the New Year”