IEG 2016: 33rd Annual Sponsorship Conference

Diane Knoepke, Senior Consultant at Alford Group will co-present a session with Stacey Goldberg, Managing Director, Consulting Group, ESP Properties on “Telling Prospects Your Story Using Heartstrings and Hard Numbers.” Diane is a recognized expert in corporate partnership strategy. She has counseled over 60 client organizations on sponsorship, cause marketing, and social innovation strategies.

Diane and Stacey will talk about the hidden advantages, and real challenges, nonprofit organizations have in communicating their marketing strength to potential corporate partners. Attendees will learn how to capitalize on the powerful platforms, active communities and emotional connections nonprofits offer their partners.

The IEG Sponsorship Conference brings together 1,200 sponsorship professionals across all sectors – it’s “the industry’s MBA program, innovation academy and deal-making boot camp all rolled into one.” E-mail Diane at if you’d like to arrange a meet-up.

Chicago, IL | April 17-21, 2016