Blog post by Lieve Hendren and Francesca Furchtgott (3.5-minute read)
Among all the hats that nonprofit professionals wear, you might feel that the hat of social media manager can be a daunting one. It’s time to approach your content with a focus on delighting donors! Find new and engaging ways to refresh your feed in this blog post written by Alford Group’s Director of Strategic Partnerships Lieve Hendren and content expert Francesca Furchtgott, Founder of ConiferCo, a brand and content marketing agency.
Interview by Madisyn Fairchild, Client Service Associate (4 minute read)
Jessica Paulsen from Distinctive Schools sits down with Client Service Associate Madisyn Fairchild to share the behind-the-scenes of how the organization communicated their new strategic plan with the community they serve.
By Alexis Cooke, Greg Whitney,Jaron Bernstein, Lieve Hendren, Mariah Hickey and Shay Upadhyay
The world is changing rapidly and it can be a challenge to stay informed and strategize around frequent shifts. We asked our consultants to tell us what they believe are the most pressing trends in philanthropy to keep on the radar and to share their advice on how to stay ahead of the curve.
LifeWire is a Washington-based nonprofit that provides compassionate services, safe housing and hope to domestic violence (DV) survivors, children and families in need. LifeWire is the largest DV housing provider in King County, providing emergency and relocation services for survivors and their children who would otherwise have to remain in an abusive home or become homeless. They are recognized nationally as a leader in providing innovative, survivor-driven, trauma-informed care. Domestic violence is a leading cause of homelessness for women and children in the nation. Continue reading “Client Spotlight: LifeWire”
For over 40 years, Alford Group has tested the effectiveness of written material with a variety of stakeholders (donors, volunteers, partners, community leaders, foundation and corporate funders, etc.) for nonprofit organizations ranging in size, sector, lifecycle stage and geography.
The explosion of online communications channels, expanding new technologies and a younger population is a reality to be reckoned with. Add to those trends the new and exciting fundraising results from online giving, and the projected $8.8 trillion transfer of wealth by 2027, and it’s easy to leap to the conclusion that the wave to catch and surf to the land of opportunity is digital. However, let’s look closely at compelling opportunities, documented results and stated donor preferences before we take the plunge.
On Tuesday, June 15, Giving USA released The Annual Report on Philanthropy for the year 2020. It was a much-anticipated report given the upheaval of daily life everyone has experienced in the past year and a desire to see how that upheaval has impacted the philanthropic space. Here is a brief overview following the release of this year’s report.Continue reading “Giving USA 2021 Overview”
The end of the year is around the corner—the single biggest fundraising opportunity of the year! Just how much year-end philanthropic giving will be impacted this year by current events is impossible to know.
In the fundraising forums that I am part of, I often run across the phrase, “We’ve been here before.” I beg to differ! We have not been here before.
The world is learning how to overcome the discomfort of talking about race and organizations everywhere are having some real courageous conversations on how we can move forward together to create lasting change for people of color. This change will create a ripple effect where others who have been marginalized will benefit and increase their ability to thrive as well – no one is left behind.
It was Machiavelli who first advised “never waste a good crisis.” By that he meant one could look at the opportunities afforded by a crisis to change, to innovate and to improve.
To paraphrase Machiavelli, we advise “never waste a good pause.” Whether it’s a lull in activity or a forced rethinking of business-as-usual, most nonprofits are experiencing a “pandemic pause.” At minimum, everyone should take a moment to consider how to effectively navigate in the new normal. For those who are experiencing a pause, the silver lining is that we can utilize this time to strategically prepare for the future.
We can explore ways to embrace the pandemic pause to PAUSE:
Looking for a way to make your organization’s strategic planning exciting and more relatable? Having a difficult time explaining strategic planning terminology?
Fasten your seatbelt, Toto. We’re not in Kansas anymore.
At first glance, The Wizard of Oz—the widely beloved children’s book by Frank L. Baum, the 1939 film starring Judy Garland, and countless other adaptations for stage and screen—may seem to have little to do with strategic planning: the process through which organizations define their long-term vision and identify strategies and action steps to achieve that vision.
Although the two may seem to be unlikely companions, there is actually a lot we can glean from The Wizard of Oz about strategic planning.