Future-Proof Your Mission: How to Engage Five Generations of Donors

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Giving from individuals continues to make up the largest portion of philanthropy in America, powering the missions of countless nonprofits. But winning the attention of the specific individuals most inclined to support your mission is more challenging than ever. With audience-centric strategies—informed by data—you can achieve better resonance and activate greater generosity.

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6 Great Online Fundraising Tips for Nonprofit Organizations

By Shay Lessman from Qgiv

Qgiv is an online fundraising platform empowering over 20,000 nonprofit fundraisers to raise money for their causes. Learn as one of their experts shares with us 6 tangible takeaways for nonprofits to increase donations and accelerate online fundraising.

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Gratitude Beyond the Thank You Letter

By Molly Hansen, Vice President

During this time of year, gratitude is front and center as the holiday spirit begins to take shape in our communities. However, we know that for nonprofit leaders like you, gratitude is not just felt during this time of year but infused in our work all year long.

In fundraising, we know that sending thank you letters within a few days of receiving contributions is an essential pillar of a basic development program. Additionally, there are countless articles on the internet with excellent suggestions for going further in expressing gratitude to your donors and I wanted to share a few of my favorites with you as you come up with new ways to further engage your most valued supporters:

  • Send a welcome packet to new donors with information about the impact of their giving
  • Set up board members to make thank you calls to a few donors each month
  • Engage donors as volunteers, especially with direct contact with your organization’s participants and programs

The idea is to bring people closer to your organization. These small gestures can have a positive and lasting impact on your donor retention – keeping your donors year over year and increasing the level of their contributions.

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