Alford Group hosted a webinar that looked at some of the key findings from the new Giving USA report and invited expert panelists to discuss the current state of giving in the country. Let’s take a look at some of the key findings from the report, how you can incorporate them into your organization’s philanthropic strategy and what our panelists had to say on what the findings reveal. Check out this video for a brief summary of the Giving USA results.
3 Key Takeaways from Giving USA 2022
#1 – Giving reached a record $484.85 billion in 2021
Description The events of 2020-2021 have forever changed the nonprofit community and philanthropy. While they have been unprecedented on so many fronts, the generosity of the American people has been at an all-time high. Throughout these challenging times, the most successful organizations have transformed their programs, operations, how they engage donors and how they advance equity-centered philanthropy. This session will cover fundraising resiliency, insights regarding the future of fundraising, and new ways to approach creating generosity in more inclusive ways.
Take in the Giving USA research, learn about trends among donors both high-net worth and the general public, and hear from an expert panel on what they see lies ahead for philanthropy in America. Join us for this hands-on practical webinar and take new ideas back to your organization to achieve even greater fundraising results.
Moderator: Brenda B. Asare, President and CEO, Alford Group
Giving USA Presenter: Karen Rotko-Wynn, CFRE, Chief Business Enterprise Officer, Alford Group
Marco Corona, Chief Development Officer, International African American Museum
Giving USA Report Details First published in 1956, Giving USA: The Annual Report on Philanthropy is the longest running, most comprehensive report on philanthropy in the United States. It is researched and written by the Indiana University Lilly Family School of Philanthropy. Alford Group is a longtime supporter of Giving USA and member of The Giving Institute.
LifeWire is a Washington-based nonprofit that provides compassionate services, safe housing and hope to domestic violence (DV) survivors, children and families in need. LifeWire is the largest DV housing provider in King County, providing emergency and relocation services for survivors and their children who would otherwise have to remain in an abusive home or become homeless. They are recognized nationally as a leader in providing innovative, survivor-driven, trauma-informed care. Domestic violence is a leading cause of homelessness for women and children in the nation. Continue reading “Client Spotlight: LifeWire”
For over 40 years, Alford Group has tested the effectiveness of written material with a variety of stakeholders (donors, volunteers, partners, community leaders, foundation and corporate funders, etc.) for nonprofit organizations ranging in size, sector, lifecycle stage and geography.
Over that time, we have identified aspects of effective storytelling that remain universally true. Below are four tips to keep in mind while crafting your prose.
Your fundraising reports should be purposeful and engage your audiences. The right reports can drive better fundraising results and deploy different audiences to act in different ways. Many of our clients come to us when they are at their wit’s end with their reporting. Here is what they say:
“I’m frustrated because my monthly fundraising reports take 5x longer than they should.”
“I want to produce the right reports, but my database doesn’t exactly export what we need so there’s a lot of manipulation in Excel.”
“I don’t have the right visuals that spur conversation or action.”
“I’ve been producing the same reports for years and hardly anyone looks at them anymore.”
Building Resiliency, Recalibrating Mission, and Deepening Impact
As nonprofit organizations continue to adapt to the profound effects of the COVID-19 pandemic, strategic planning, collaborative relationships with board members, and a strong path forward is essential. Our panel of esteemed CEOs described their leadership journeys, shared how they have navigated their organizations to solid ground during the pandemic, and reflected on what is ahead for our sector. Attendees came away from this program understanding leadership principles that leverage change to advance mission and empowered to contribute to an organizational culture that overcomes challenges and articulates a clear, bold vision for the future.
Brenda B. Asare, President & CEO, Alford Group
Greg Cameron, President and Chief Executive Officer, The Joffrey Ballet
Jamal Malone, Chief Executive Officer, Ada S. McKinley Community Services
Bela Moté, Chief Executive Officer, the Carole Robertson Center for Learning
The explosion of online communications channels, expanding new technologies and a younger population is a reality to be reckoned with. Add to those trends the new and exciting fundraising results from online giving, and the projected $8.8 trillion transfer of wealth by 2027, and it’s easy to leap to the conclusion that the wave to catch and surf to the land of opportunity is digital. However, let’s look closely at compelling opportunities, documented results and stated donor preferences before we take the plunge.
Last year as the COVID-19 pandemic swept the globe and racial and social inequities were exacerbated and brought into the national spotlight, we nonprofit warriors “pivoted” and navigated “uncharted waters” during “unprecedented” times, while kindly asking our colleagues to “please unmute yourself.”
Although I always jump at the chance to reference Friends – “PIVOT! PIVOT!” – I’m happy to say these overused words and phrases are mostly behind us, mostly. (Plus, there are less cringe-worthy and more productive ways to reference Friends. Read on and you’ll see.)
Donor-advised funds, or DAFs, have been at the top of mind for many people since the release of the Giving USA report for philanthropy for the year 2020 (check out our blog here for an overview) and especially now with Giving USA’s groundbreaking report on DAFs which was released on November 11, 2021. DAFs have also received extra attention this year due to the bills that have been introduced in the U.S. Senate that aim to place new restrictions on DAFs. However, for many, there is a real lack of clarity around the current status of DAFs, and they raise more questions than answers.
For development professionals who oversee fundraising for their organization, the question is how to engage DAF-holders. Given the stunning growth in DAFs over the past five years, there are no signs of their popularity slowing down, so let’s unpack and demystify this hot trend. What are the rules around DAFs? What are the benefits of a DAF? How can your organization gain access to them?
MacKenzie Scott, author and philanthropist and Dan Jewett, educator and philanthropist announced this week another round of grants to 286 organizations across the country, totaling $2.74 billion. Scott granted 384 organizations funds totaling $4.2 billion in late 2020.
STATEMENT FROM BRENDA B. ASARE, PRESIDENT & CEO, THE ALFORD GROUP
Alford Group applauds MacKenzie Scott and Dan Jewett for their transformational contribution to the nonprofit sector. At an important time in our nation’s history as we take on social injustice, work to dismantle systemic inequities and create a world where ALL people can thrive, MacKenzie Scott and Dan Jewett are leading the way with their generosity.
We are proud of our clients and other worth organizations who are receiving these gifts and empowering change in communities across the country. Congratulations on being recognized for the deep impact being made every single day and the strategic pathway forward as you activate and strengthen a more just world for ALL people. Alford Group is proud to be your partner today and into the future.
It is not lost on me that Scott’s and Jewett’s announcement comes on the same day as the release of the Giving USA 2021 Annual Report on Philanthropy. The new report announced an all-time high of giving for the year 2020 at $471.44 billion, with 88% coming from individuals. The power of giving by individuals has fueled the nonprofit sector for generations and Alford Group is excited for our collective future together.
On Tuesday, June 15, Giving USA released The Annual Report on Philanthropy for the year 2020. It was a much-anticipated report given the upheaval of daily life everyone has experienced in the past year and a desire to see how that upheaval has impacted the philanthropic space. Here is a brief overview following the release of this year’s report.Continue reading “Giving USA 2021 Overview”
As we ask ourselves: Now What? What do we do in this ever-evolving “new normal?” It’s time to take action. Here are the five actions to take today.
As a consultant with Alford Group and former development professional with more than 30 years’ experience in the nonprofit sector, when my colleagues and I see what is happening all around us, we regularly ask “How might we have the most positive impact with our clients? How can we improve our work so that our clients can better serve their participants, members, families, patients, students, children and youth?”Continue reading “Board Members and Nonprofit Leaders: It’s Time.”