Feasibility Studies

Our Outcome

Build a strong foundation for your fundraising success.

A fundraising campaign is a big investment, and launching without a clear understanding of donor readiness, internal capacity and potential challenges can put your goals at risk. You may be wondering:

  • Will our current donor base contribute what we need to reach our fundraising goal?
  • Is our messaging resonating with key stakeholders?
  • How can we position this campaign for success before we launch?

Without a feasibility study, you risk setting an unrealistic goal, misallocating resources or missing key opportunities to engage donors.

Our Approach

Confidence to move forward, strategy to move the needle

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We listen deeply.

At the heart of every successful campaign is trust and understanding. That’s why we begin with stakeholder interviews—engaging key donors, board members and community leaders to gauge enthusiasm, capacity and alignment with your campaign vision. These conversations offer powerful insights that shape both strategy and relationships.
 

We analyze what matters.

Using Alford Analytics, our proprietary data analysis tool, we examine your donor base to uncover trends, identify giving potential and inform prospect strategies. We pair this with a comprehensive campaign readiness assessment to evaluate your internal fundraising capacity and highlight steps to prepare your team for success.
 

We deliver a roadmap.

Your final report includes a realistic fundraising goal, key findings and strategic recommendations. With a clear plan in hand—grounded in data, community input and sector expertise—you’ll be equipped to move forward with confidence and clarity.
 
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Client Spotlight

Greater Chicago Food Depository

The Nourish Campaign grew capacity to distribute more fresh, nutritious food; partner with others in new and more effective ways.

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Related Resources

Future Focused Fundraising: A Quick Roadmap for Next Generation Giving

The great wealth transfer and generational shifts are transforming philanthropy, and nonprofits are asking how to connect with the donors of tomorrow. This blog explores four actionable ways your organization can engage Gen Z and Millennial supporters—through digital giving, storytelling, social media presence, and thoughtful donor evaluation. Start building the relationships that will sustain your mission for decades to come.

Leading Through Uncertainty: Why Nonprofits Need Change Management

Change is no longer a temporary challenge for nonprofits—it’s the new normal. From shifting funding streams to evolving community needs, organizations must learn to adapt without losing focus. This blog explores how a structured, people-centered approach to change management can help nonprofits navigate uncertainty, strengthen engagement, and achieve lasting impact.

Pathway to Resilient Teams: An Adaptive Leader’s Toolkit for Supporting Teams through Change

Adaptive leaders know that organizational success starts with strong, motivated teams. In this blog, Alford Group’s Alexis Cook shares five essential characteristics of high-performing teams—trust, communication, clarity, engagement, and shared goals—and how leaders can strengthen each one. Explore practical frameworks like RACI, DACI, and the Adaptive Leaders Toolkit to help your team embrace change, build resilience, and move forward with confidence.

Explore more insights.

Resources & Insights

Ready to accelerate your impact?

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