Giving USA 2026: Rewriting the Philanthropic Playbook

Following a period of unprecedented shifts, the release of the Giving USA 2026 Annual Report offers a valuable benchmark for the social impact sector. This year’s data provides a critical roadmap for how organizations can continue to mature, adapt and refine their strategies. Join Alford Group as we unpack the latest giving trends to understand how donor and funder expectations are changing and how the vehicles we use to connect with them must evolve.

We will be looking beyond the numbers to actively rewrite the philanthropic playbook for the future. To help bring these insights to life, we are hosting a dynamic panel of sector leaders who are on the front lines of shaping today’s giving. These experts work directly with high-net-worth individuals, families, corporations, and foundations. They will share firsthand perspectives on how donors and funders are approaching investment, evaluating impact, and modernizing their giving vehicles in today’s environment.

You will walk away with:

A clear breakdown of the latest national giving trends to help inform your strategic planning.
Direct insights into how high-net-worth individuals, families, corporations, and foundations are shifting their expectations and approaches.
A look at the emerging fundraising mechanisms and philanthropic strategies moving the social impact sector forward.
Practical advice on how to align your organization’s messaging in the philanthropic landscape

Don’t miss out! Register now.

When: July 29, 2026 from 12-1pm CT

Duration: 90 minutes

Where: Zoom

Presenters

Brenda B. Asare

President & CEO, Alford Group

Brenda B. Asare joined Alford Group in 2004 and assumed the role of President & CEO in 2014. Brenda brings nearly 30 years of management experience across sectors. She has assisted clients in raising over $2 billion, focusing on campaign execution, strategic planning, corporate partnerships, board leadership development and organizational design.

Laura Coy

Partner, Head of Philanthropy and Sustainability, William Blair & Company

Laura Coy works closely with clients, key stakeholders and colleagues around the world to develop and optimize their sustainability efforts and charitable giving. For the past nine years, Laura has overseen William Blair’s growing, global community engagement initiatives with a mission to inspire the next generation of philanthropists through its employee-centered matching and global grants programs.

Stephanie Ellis-Smith

Founder & CEO, Phila Engaged Giving

Stephanie Ellis-Smith is a Chartered Advisor in Philanthropy (CAP) and has nearly 30 years of experience in advising high-impact individuals and companies. She works with ultra-high net wealth and high-profile individuals, families, foundations and corporations to invest in people and organizations.

Giving USA Donor Engagement Fundraising

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